Kleer Introduces PVC Trimboard Product Line
Company Encourages Builders to “Think Beyond Wood”
WESTFIELD, MA, January 13, 2005 – Kleer Lumber, an industry-leading manufacturer of free foam cellular PVC building products, introduces the Kleer™ Cellular PVC Trimboard Line (lengths of 18’ and 20’ with an embossed wood grain look), an ideal building product for new home building or remodeling projects. This announcement encourages builders to “Think Beyond Wood” with Kleer™ PVC Trimboard, a product designed to achieve superior performance levels while helping builders eliminate time-consuming and costly callbacks due to the product failures commonly found with natural wood products.
Kleer™ is free foam expanded rigid-cellular, white PVC that is superior to wood in virtually any non stress bearing application. It has been developed with a small-cell microstructure and a density similar to white pine. With a unique and unparalleled range of physical properties, Kleer™ has a texture and uniformity that make it the next generation of exterior trim. Kleer™ looks and feels like wood, while addressing most of the common problems associated with exterior applications of wood.
Although designed to look like real wood, Kleer™ Cellular PVC Trimboard features a white finish that does not require paint. On the jobsite, users will enjoy the workability of Kleer™ as it is easy to cut and fasten. Kleer™ cellular PVC product is consistent and uniform to offer a level of satisfaction not found with natural wood building products. As both a weather- and insect-resistant trimboard, Kleer™ is carefully manufactured to help create beautiful columns and fascias that are durable and look like natural wood while maintaining distinct curb appeal for years after installation.
“Professional builders are constantly seeking building products that will eliminate follow-up callbacks while maintaining high levels of quality craftsmanship,” said Joe DeMarco, Director of Sales, Kleer Lumber. “The launch of Kleer™ Cellular PVC Trimboard is a sign of our commitment to the builders we serve and toward fostering an industry approach to ‘think beyond wood’ for any part of homebuilding that could benefit from low-maintenance and weather-resistant products that are an alternative to wood.”
Kleer™ Cellular PVC Trimboard is available through fine building material dealers across the country. For availability and pricing information, please contact Kleer at 1-800-KLEER or visit the company web site at www.kleerlumber.com.
About Kleer Lumber
Kleer Lumber is an industry-leading manufacturer of free foam cellular PVC building products located in Westfield, Massachusetts. Its flagship product, Kleer™ Cellular PVC Trimboard, is available through an exclusive dealer network designed to serve the residential and commercial building and remodeling markets with a premium level of service and a commitment to cellular PVC building materials. More information on Kleer Lumber can be accessed at http://www.kleerlumber.com.
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